Sell Your Gold

Jewelry

Easy, Risk-Free, No-Obligation Process

  • Free, No-Obligation Evaluation Kit
  • Free Insured Shipping & Returns
  • Get Paid Quickly and Securely
  • No Hidden Fees or Charges
  • A+ BBB Accredited Business
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sell your gold
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Trustworthy & Newsworthy

Customers nationwide love Alloy

  • The Alloy Market made the entire process of getting paid for my gold so quick, painless, and easy. Highly recommend for anyone who wants an easy process without any of the hassle!

    Joe Johnson
    Philadelphia, PA

  • Found Alloy Market on Google and could not be happier. The process is easy and direct. All offers I received were fair and competitive to what the market is offering. After you accept the offer, the payment is FAST.
    I highly recommend this company to anyone who wants to liquidate their gold or silver.

    Peter Manetti
    Boston, MA

  • This was our first experience with Alloy; the instructions were clear and easy to understand. The staff were friendly and very helpful. I would definitely recommend them to friends and family.

    Pat McKenzie
    Houston, TX

  • My transaction with them was perfect! I mailed my packet to them, and they received it the next day. They immediately sent me an offer, I accepted it, and they sent my payment to the bank, all on the same day. It could not have been any easier. I will definitely use them again.

    Barbara Province
    Chesapeake, VA

  • Honest, fair, and quick payout straight to my account. Would definitely use this company again and recommend it to my friends!

    Marla Chanes
    Reno, NV

  • This was my first transaction, so I wasn’t sure what to expect, but I was very pleased with the overall experience when it was completed. I would do this again and would certainly recommend The Alloy Market to anyone with gold and silver to sell.

    David Dodson
    Cincinnati, OH

  • Excellent experience from the start. Transparency in every step. It was very simple, quick service, fair pricing, constant communication. So easy to do business with. Quick response times. One of the best online experiences you will ever have.

    Burt Good
    Chicago, IL

  • So easy to use this company. Very honest, trustworthy, and quick payments. I would definitely recommend.

    Barbara Richardson
    El Paso, TX

The most hassle-free way
to sell your gold.

Here are a few reasons why people love selling their gold with Alloy
Your quote request has been received

Your highest offer is on the way

Alloy’s Offer
sell your gold chain
$1,237.98

Accept

Decline

  • No dealing with shady buyers

Customers recognize Alloy for our expertise, trust, and credibility. We boast an A+ BBB rating and a high Trustpilot customer satisfaction rating.

  • No low-ball offers (best price guaranteed)

We will meet or beat any online or local buyer offer up to 95% of the spot price.

  • No long wait times to get paid

Choose from PayPal, bank transfer, or check & get an offer the day your items arrive. We issue payment on the same business day you accept.

  • No risk, no hidden fees

Shipping, insurance, and tracking are all included and paid by us.

  • No wasting time with online auctions

We evaluate your items and send you an offer the same day they arrive.

  • No listing fees or commissions

You take home 100% of the offer price.

Your quote request has been received

Your highest offer is on the way

Alloy’s Offer
sell your gold necklace
$1,237.98

Accept

Decline

  • No dealing with shady buyers

Customers recognize Alloy for our expertise, trust, and credibility. We boast an A+ BBB rating and a high Trustpilot customer satisfaction rating.

  • No low-ball offers (best price guaranteed)

We will meet or beat any online or local buyer offer up to 95% of the spot price.

  • No long wait times to get paid

Choose from PayPal, bank transfer, or check & get an offer the day your items arrive. We issue payment on the same business day you accept.

  • No risk, no hidden fees

Shipping, insurance, and tracking are all included and paid by us.

  • No wasting time with online auctions

We evaluate your items and send you an offer the same day they arrive.

  • No listing fees or commissions

You take home 100% of the offer price.

Your quote request has been received

Your highest offer is on the way

Alloy’s Offer
$1,237.98

Accept

Decline

  • No dealing with shady buyers

Customers recognize Alloy for our expertise, trust, and credibility. We boast an A+ BBB rating and a high Trustpilot customer satisfaction rating.

  • No low-ball offers (best price guaranteed)

We will meet or beat any online or local buyer offer up to 95% of the spot price.

  • No long wait times to get paid

Choose from PayPal, bank transfer, or check & get an offer the day your items arrive. We issue payment on the same business day you accept.

  • No risk, no hidden fees

Shipping, insurance, and tracking are all included and paid by us.

  • No wasting time with online auctions

We evaluate your items and send you an offer the same day they arrive.

  • No listing fees or commissions

You take home 100% of the offer price.

Get My Free Alloy Kit
Highest
Payouts

We will beat any gold buyer’s offer, in-store or online. You receive the highest payout, guaranteed!

100%
Transparent

Every unboxing is recorded for review if you ever have questions about your offer or the process.

Quick &
Easy

It’s so simple to get started! Request a free kit and sell your gold from home for the highest price.

Satisfaction Guaranteed

Our team is here to help; by text, email, or phone. You’ll be assigned an Alloy Advisor to answer your questions.

Meet Alloy

Alloy offers a seamless and efficient way to sell your gold, silver, and platinum jewelry, regardless of its condition. Our focus is on providing the utmost transparency and value to our customers. You’ll always know exactly what to expect and the amount you’ll receive.

At Alloy, we are committed to transparency and fairness, ensuring you get the best possible value for your items. Whether you need extra cash or simply want to declutter your jewelry collection, Alloy is here to support you every step of the way.

Learn More

Sell Your Gold

How it works to sell your gold with The Alloy Market

STEP 1

Request a free Alloy Kit

You will use your Alloy Kit to get a free evaluation and purchase offer for your gold coins, bars, jewelry, or scrap gold:

gold selling appraisal kit

Begin by requesting a free Alloy Kit. It’s designed to keep your items safe in transit and works especially well if you’re sending a few pieces at a time.

free gold coin estimate

Get a free Estimate upfront by providing item details or photos before shipping.

There’s no obligation to sell.

Request a Free Alloy Kit
STEP 2

Get your free estimate

After your items arrive safely using our free, insured Alloy Kit, our team will evaluate them and send a detailed, no-obligation offer

If you need a larger kit or prefer an in-person visit, an Alloy Advisor can help coordinate the best option for you.

We also offer price matching up to 95% of the current spot price. Contact an Alloy Advisor if you’d like us to review a competing offer.

Request a Free Kit
Inspecting gold coin for sale
STEP 3

Accept Your Offer

When you accept your offer on a business day, your payment is issued that same day.

You can choose to be paid through PayPal, Venmo, bank transfer, or check.

If the offer isn’t right for you, simply decline it, and we’ll return your items at no cost.

Request a Free Alloy Kit
Get My Free Alloy Kit

Gold Items You Can Sell

Have questions about your item? Call us to inquire.

sell gold coins
Coins
sell gold bars and bullion
Bars & Bullion
sell gold rings
Rings
sell gold bracelets
Bracelets
sell gold chains
Chains
sell gold watches
Watch Bands
sell gold dental gold crowns
Dental Crowns
Flatware Sets
sell gold class rings
Class Rings
Pendants
sell gold jewelry
Earrings
Charms
Brooches
Pocket Watches
Cigarette Cases
Mirror Cases
Pure Silver Coins
Bars
Necklace & Chains
Jewelry
Rings
Bars
Rings
Necklace
Scrap Wires
Crucible
sell gold coins

Coins

sell gold bars

Bars

sell gold rings

Rings

sell gold bracelets

Bracelets

sell gold chains

Chains

sell gold watch

Watch Bands

sell gold dental crowns

Dental Crowns

Flatware Sets

sell gold class rings

Class Rings

Pendants

sell gold jewelry

Earrings

Charms

Brooches

Pocket Watches

Cigarette Cases

Mirror Cases

Bars

Rings

Coins

Jewelry

Flatware

Pure Silver Coins

Bars

Necklace & Chains

Jewelry

Rings

Get My Free Alloy Kit

Recently Sold Gold Items

  • SOLD

    $512

    Miranda’s Gold Necklace

    Houston, TX

    SOLD

    $485

    Jenny’s Gold Ring

    Dallas, TX

    SOLD

    $1,029

    Chloe’s Gold Bracelet

    San Diego, CA

    SOLD

    $212

    Michelle’s Gold Ring

    San Antonio, TX

    SOLD

    $658

    Jessa’s Gold Rings

    Oklahoma City, OK

    SOLD

    $1,026

    Karen’s Gold Bracelet

    New Orleans, LA

    SOLD

    $317

    Audrey’s Gold Ring

    Las Cruces, NM

  • SOLD

    $225

    April’s Gold Ring

    Dallas, TX

    SOLD

    $147

    Tina’s Gold Necklace

    Austin, TX

    SOLD

    $252

    Regine’s Gold Necklace

    Phoenix, AZ

    SOLD

    $189

    Daphne’s Gold Earrings

    Rio Rancho, NM

    SOLD

    $1892

    Kathy’s Gold Bracelet

    Tulsa, OK

    SOLD

    $284

    Ginna’s Gold Ring

    Tucson, AZ

    SOLD

    $529

    Amy’s Gold Necklace

    Fort Worth, TX

  • SOLD

    $512

    Miranda’s Gold Necklace

    Houston, TX
  • SOLD

    $212

    Michelle’s Gold Ring

    San Antonio, TX
  • SOLD

    $1,026

    Karen’s Gold Bracelet

    New Oreleans, LA
  • SOLD

    $189

    Daphne’s Gold Earrings

    Rio Rancho, NM
  • SOLD

    $284

    Ginny’s Gold Ring

    Tucson, AZ
Get A Free Estimate

Sell Your Gold For The Best Price

When you sell your gold, silver, or platinum to Alloy, you get stronger payouts because your items go straight to the refiners that actually need them. These refiners support industries from medical devices to electronics, which allows us to offer pricing that local shops simply can’t match.


Because your items go straight into refining channels instead of passing through multiple hands, Alloy can pay more than many traditional gold buyers. It’s a straightforward process that saves you time and helps you keep more of the value.

GET STARTED

Why Alloy

Alloy is reshaping how people sell precious metals. With strong payouts, a price-match guarantee, and clear estimates before you ship, we’ve earned recognition from major publishers and reviewers who consistently highlight us as a reliable choice for selling gold and other valuables. The reasons speak for themselves.

Local Jewelers

Pawn Shops

No Pressure

Better Offers

Price Matching

Upfront Estimates

Nationally Recognized

No Pressure

Better Offers

Price Matching

Upfront Estimates

Nationally Recognized

Alloy Gold Selling FAQ’s

To sell your gold, the first step is to understand its value. To do this, you will need to know three things: its purity, weight, and the spot price of gold.

Purity: This refers to the karat of the piece. Look closely at your piece to locate the hallmark stamp indicating the purity. This stamp will be something like a “14K”, “585”, etc. This table outlines the purity of each karat.

Karat Purity (%)
24K 99.9%
22K 91.7%
18K 75%
14K 58.3%
10K 41.7%
9K 37.5%

Weight: We have an article outlining how to weigh your gold using a household scale. The important thing is that if you are weighing in grams, you use the “per gram” spot price in your calculation.

Spot price: This term refers to the market value of pure gold. It fluctuates throughout the day depending on the global market.

To calculate the value of your gold, multiply those three things together. For example, let’s use a 10g 14K gold piece on a day that the spot price is $130/g. 14K gold is 58.3% pure gold, so we will use that in the calculation.

Purity x weight x spot price = melt value
.583 x 10 x 130 = $757.90

(The easiest way to do this calculation is to use our Scrap Gold Calculator. It will do all the work for you.)

The melt value refers to the value of the pure gold in your piece. Typically, gold buyers will only pay a percentage of that price. Now that you know the value, you must choose a buyer. The buyer you choose depends on your needs.

If you need fast cash, a pawn shop is a popular choice. Though it’s important to understand that when choosing a pawn shop, you are sacrificing some of the cash value for the convenience. Pawn shops are notorious for paying the lowest percentage of any gold buyer.

Other local options include jewelers (if they buy gold), cash-for-gold buyers, or coin shops. Payouts at these locations vary and depend on several factors. It’s best to shop around and compare offers.

The Alloy Market offers a simple way to sell gold for the highest price from the comfort of your home. You request a free evaluation kit, which is shipped right to your door. Pack your items into the pre-paid parcel and ship them directly to us for evaluation. Our team will inspect your items and send you a detailed offer.

We will meet or beat any valid offer, but never go above spot. If you have an offer from another buyer, let your Alloy Advisor know. When you accept on a business day, we issue your payment the same day.

The best place to sell your gold depends on a few factors. What is the reason you are selling your gold? What do you hope to get out of the sale?

First, determine why you are selling your gold. Are you in need of fast cash? Are you cleaning out your jewelry box? Did you inherit it from a loved one? The reason for selling affects how you sell it, because different buyers offer different advantages.

What do you hope to get out of the sale? Again, if you need fast money, that’s an important thing to understand. Are you hoping to maximize your profit from the piece? Do you want a simple process? Let’s look at some of the available selling options.

For those who need fast cash: Pawn shops are a popular choice for this. Most cities have at least one pawn shop, so they are easy to find. Unfortunately, pawn shops are notorious for offering the smallest percentage of a piece’s melt value. Using this service means you sacrifice some of the profit for the convenience.

If you have bullion or need to sell gold coins, try a local coin or bullion buyer. They may also offer same-day payouts. Offers vary by location, so compare a couple before deciding.

For those who want to extract above melt value: If you have a designer or high-demand jewelry item, it may be possible to get an offer above melt value on the right platform. Some jewelers buy jewelry for resale, so if your item is something really special, they may be a good option for you.

Peer-to-peer auction and resale sites are another excellent option for someone with a designer or high-demand jewelry piece. For example, eBay facilitates jewelry sales and even offers authentication. PoshMark is another option. For someone who wants access to customers but doesn’t want to handle the listing, try a concierge service like The RealReal. Be aware of all the costs associated with this selling option.

Another option for selling your gold is a private sale. Try any local marketplace app to list your item. Be aware of scams. If something feels off, walk away. Some police stations offer areas for online buyers and sellers to meet as a safety precaution.

If you have coins with collectible or numismatic value, a peer-to-peer auction or private sale is a great option, but local coin shops may also pay above the melt value for special coins. Shop around and find the one that offers you what you’re looking for.

For those who want higher offers and a simple process: The Alloy Market provides a simple way to sell your gold for the highest price from the comfort of your home. They buy all precious metals from broken jewelry to investment-grade bullion. Order a free kit, and we’ll ship it straight to your mailbox. We cover shipping, tracking, and insurance for your items.

Our team will evaluate your items at no cost and send you a detailed purchase offer. If you accept on a business day before, we initiate payment the same day. We also offer the highest payout guarantee, so if you have a competing offer, we will meet or beat it up to 95% of the spot price.

The best place to sell your gold jewelry depends on what you prioritize.

For someone with a designer piece: Consider selling privately, on a peer-to-peer marketplace, or with a consignor to find a buyer willing to pay a premium. Often, a piece by a notable designer can fetch a higher price solely because of the designer’s name. When selling this way, ensure you understand any service fees associated with the service. Also, note that this is not typically a quick process. It can take time to find the right buyer.

For someone with unwanted or broken jewelry: There are a couple of options for selling it. In this case, the sale price comes from its melt value; the value of the gold in the piece only. Sellers have a few local options: pawn shops, gold-buying jewelers, and cash-for-gold buyers. Each of these will offer different amounts, so it’s best to compare a few offers before making a decision.

Consider using The Alloy Market as your last buyer option. We offer a highest price guarantee. So if you have an offer from someone else, we will meet or beat it up to 95% of the spot price. Request a free kit to ship your items for a no-obligation evaluation. We provide free shipping and insurance for your items in transit so you know they’re safe.

If you have coins with collectible or numismatic value, it doesn’t always make sense to sell them for their melt value. To make the most of the sale, you need to find a buyer who values their rarity and is willing to pay for it.

Local coin shops are an excellent choice for this type of coin. They deal almost exclusively in coins with numismatic value and know the market demand. They can usually offer a price that accounts for those factors.

Online auction platforms such as eBay are another option. Coin collectors often peruse the listings looking for something special. Just be aware that this option may take time and incur additional selling fees.

Consider exploring private sale platforms that connect buyers and sellers, such as the *CoinSales subreddit. Also consider joining clubs to buy and sell with other coin enthusiasts.

If you have coins whose only value derives from the precious metal content, consider selling your gold coins to The Alloy Market. We purchase all finished items that contain precious metals. Order a free evaluation kit for a no-obligation evaluation and purchase offer.

*The Alloy Market is not associated with this subreddit and cannot endorse it. Please use at your own risk.

How much money you get when you sell gold depends on the buyer. Unless you have a collectible or high-demand item, most gold buyers will base their offer on the melt value of your piece. That means, they will evaluate the karat and weight in relation to the current spot price of gold.

Most buyers will pay only a percentage of the melt value to cover business operating expenses. Not to mention, jewelers already have access to new gold pieces at the spot price, so it doesn’t make sense to buy used gold at the same price.

When selling gold for melt value, it’s best to shop around first. Get a couple of offers from buyers, including their terms, and make your decision. Keep in mind that The Alloy Market offers a highest-price guarantee. We will meet or beat any offer up to 95% of the spot price. Let your Alloy Advisor know you’ve got a competitor’s offer to take advantage of this guarantee.

Mail-in services such as The Alloy Market make selling your gold from home simple. However, sometimes selling locally makes more sense. Here are some pros and cons of each service.

The Alloy Market
Pros:

  • Convenience – You can order a kit to your door and ship it directly to us. You don’t even have to leave your house.
  • Less pressure – You can text, email, or call your Alloy Advisor to ask questions or discuss your offer. The level of interaction is up to you.
  • Upfront estimates – All of our calculators offer Alloy’s minimum offer amount, so you know the jumping-off point for your offer before requesting a kit.
  • Insured shipping – Your items ship to us with pre-paid postage that includes tracking and shipping so they stay safe in transit.
  • No-obligation offer – All of our evaluations are no-obligation. If you don’t accept, we will ship your items back to you at no cost.
  • Video recorded unboxing – If there is ever a question about your evaluation, we record all unboxings for review.
  • Highest price guarantee – Alloy will meet or beat any competitor’s offer up to 95% of the spot price.

Cons:

  • Shipping risk – Even though we insure your items, there is always a risk when shipping items.
  • Waiting period – You will have to wait for the kit to arrive and your items to be shipped back to us before receiving an offer. This time period can be anywhere from 3 days to a week.

In-person buyers
Pros:

  • Immediate payment – When you sell in person, you receive your cash or check the same day.
  • No shipping risk – Your items stay with you until you transfer ownership.

Cons:

  • Variable offers – Payouts vary from buyer to buyer, so you don’t know what you’re getting until you go inside for an evaluation.
  • Time-consuming – To get the best deal, it’s recommended to shop around. Doing so means visiting multiple local stores to compare offers.
  • Security Risks – Carrying around valuable items in public can be risky. Someone could see you inside a store getting an offer and follow you into the parking lot.
  • High-pressure offers – Some local buyers can use high-pressure sales to try to get you to sell quickly.
  • No upfront estimate – Stores will not usually tell you over the phone what they may offer; instead, they require you to come in first.

Here are some things you should look out for when choosing a gold buyer:

  • Recommendations from friends or family – This is always a great place to start.
  • High BBB or Trustpilot customer satisfaction rating – Professional services such as these are trusted and verifiable.
  • Advertised prices or upfront offers – Buyers should list their current payout prices or display upfront offers clearly, as our calculators do.
  • No hidden fees – There should be no surprises in how much money you will take home.
  • Detailed offer breakdown – Buyers should provide a piece-by-piece breakdown of each item in your lot and the price they will pay for each item, rather than a lump sum.
  • Online buyers should offer free, insured shipping – This should also include tracking for your items in transit.
  • No-obligation offers and free returns – Online buyers should never require you to agree to sell before you receive your offer. All items should be sent back to you at no cost.
  • Secure payment methods – Reputable buyers should offer traceable payment methods, including bank transfers, checks, or online payments.
  • Clear communication methods – You should be able to call, text, or email someone at the company with questions or to discuss your offer. It should be simple to find the contact information.
  • A physical storefront – Even online buyers should have a verified operational address, not just a P.O. Box.

Gold has been trending at record prices in 2025. In fact, in October, it broke the record high at $4,530.00 per troy ounce. Whether or not it is a smart time to sell right now is a personal decision.

Sometimes, selling now is a smart decision because you need money for medical expenses, home renovations, or unexpected costs. Other times, it makes sense to hang onto it because it carries sentimental value, or you are holding out in case the market continues to rise.

Either way, ultimately, the decision is yours. If selling right now would meet your needs, then doing so makes sense. It’s almost impossible to predict the market, so decide based on what you know at this moment.

Alloy Serves Clients Nationwide

Some of the most popular cities our clients ship from include:

SEND MY FREE ALLOY KIT

Alloy Serves Clients Nationwide

Some of the most popular cities our clients ship from include:

SEND MY FREE ALLOY KIT
Contact Info
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Call or Text Us

(888) 672-1471

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